Color

#7260a4

#7260a4
hex#7260a4
rgbrgb(114, 96, 164)
hslhsl(256, 27%, 51%)
oklchoklch(0.536 0.105 294.8)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1462

Colors that go with #7260a4

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92a460

#6070a4 · #9460a4

#a47260 · #60a472

Split-complementary

Open in tool →

#a49460 · #70a460

#a46070 · #92a460 · #60a494

Contrast

#7260a4 as textRatioAAAA largeAAAFix
Aaon white
5.35:1passpassfail
  • AAA: use #5e4e88 as the text (7.19:1)
Aaon black
3.92:1failpassfail
  • AA: use #7e6dab as the text (4.66:1)
  • AAA: use #9b8ebe as the text (7.01:1)
  • AA: or shift the background to #ededed (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7260a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7260a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7260a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7260a4-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md