Color

#713ccd

#713ccd
hex#713ccd
rgbrgb(113, 60, 205)
hslhsl(262, 59%, 52%)
oklchoklch(0.505 0.21 294.4)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1115

Colors that go with #713ccd

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98cd3c

#3c50cd · #ba3ccd

#cd713c · #3ccd71

Split-complementary

Open in tool →

#cdba3c · #50cd3c

#cd3c50 · #98cd3c · #3ccdba

Contrast

#713ccd as textRatioAAAA largeAAAFix
Aaon white
6.5:1passpassfail
  • AAA: use #6b34cb as the text (7.05:1)
Aaon black
3.23:1failpassfail
  • AA: use #895dd5 as the text (4.59:1)
  • AAA: use #a685e0 as the text (7.05:1)
  • AA: or shift the background to #d9d9d9 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #713ccd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#713ccd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #713ccd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #713ccd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/713ccd-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md