Color

#696293

#696293
hex#696293
rgbrgb(105, 98, 147)
hslhsl(249, 20%, 48%)
oklchoklch(0.523 0.077 290)
Closest name: Berry Jam (#655883)Relative luminance 0.1385

Colors that go with #696293

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #696293

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8c9362

#627393 · #826293

#936962 · #629369

Split-complementary

Open in tool →

#938262 · #739362

#936273 · #8c9362 · #629382

Contrast

#696293 as textRatioAAAA largeAAAFix
Aaon white
5.57:1passpassfail
Aaon black
3.77:1failpassfail
  • AA: use #766f9f as the text (4.54:1)
  • AAA: use #9691b6 as the text (7.02:1)
  • AA: or shift the background to #e8e8e8 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696293 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #696293
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696293 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696293-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md