Color

#696189

#696189
hex#696189
rgbrgb(105, 97, 137)
hslhsl(252, 17%, 46%)
oklchoklch(0.516 0.063 293.2)
Closest name: Berry Jam (#655883)Relative luminance 0.1336

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#818961

#616d89 · #7d6189

#896961 · #618969

Split-complementary

Open in tool →

#897d61 · #6d8961

#89616d · #818961 · #61897d

Contrast

#696189 as textRatioAAAA largeAAAFix
Aaon white
5.72:1passpassfail
  • AAA: use #595374 as the text (7.21:1)
Aaon black
3.67:1failpassfail
  • AA: use #787099 as the text (4.58:1)
  • AAA: use #9791b1 as the text (7:1)
  • AA: or shift the background to #e6e6e6 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696189 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #696189
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696189 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696189-a99cc4-dfb64e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md