Color

#673ae4

#673ae4
hex#673ae4
rgbrgb(103, 58, 228)
hslhsl(256, 76%, 56%)
oklchoklch(0.513 0.237 286.8)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1151

Colors that go with #673ae4

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #673ae4

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b7e43a

#3a61e4 · #bc3ae4

#e4673a · #3ae467

Split-complementary

Open in tool →

#e4bc3a · #61e43a

#e43a61 · #b7e43a · #3ae4bc

Contrast

#673ae4 as textRatioAAAA largeAAAFix
Aaon white
6.36:1passpassfail
  • AAA: use #5d2ce2 as the text (7.18:1)
Aaon black
3.3:1failpassfail
  • AA: use #835de9 as the text (4.71:1)
  • AAA: use #a286ee as the text (7.18:1)
  • AA: or shift the background to #d9d9d9 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #673ae4 as the background.

Brands using this color

Fonts for this mood

#673ae4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #673ae4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #673ae4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/673ae4-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md