Color

#4d170a

#4d170a
hex#4d170a
rgbrgb(77, 23, 10)
hslhsl(12, 77%, 17%)
oklchoklch(0.29 0.085 34.7)
Closest name: Chocolate Rush (#4e1b0b)Relative luminance 0.0221

Colors that go with #4d170a

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0a3f4d

#4d0a1e · #4d390a

#0a4d17 · #170a4d

Split-complementary

Open in tool →

#0a4d39 · #0a1e4d

#1e4d0a · #0a3f4d · #390a4d

Contrast

#4d170a as textRatioAAAA largeAAAFix
Aaon white
14.56:1passpasspassPasses AAA — no fix needed.
Aaon black
1.44:1failfailfail
  • AA: use #d4401c as the text (4.55:1)
  • AAA: use #e97558 as the text (7.15:1)
  • AA: or shift the background to #8f8f8f (4.5:1)
  • AAA: or shift the background to #b5b5b5 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4d170a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4d170a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4d170a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4d170a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4d170a-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md