Color

#4970da

#4970da
hex#4970da
rgbrgb(73, 112, 218)
hslhsl(224, 66%, 57%)
oklchoklch(0.573 0.168 266.1)
Closest name: royalblue (#4169e1)Relative luminance 0.1807

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dab349

#49b8da · #6b49da

#da4970 · #70da49

Split-complementary

Open in tool →

#da6b49 · #b8da49

#da49b8 · #dab349 · #49da6b

Contrast

#4970da as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #274fbe as the text (7.12:1)
Aaon black
4.61:1passpassfail
  • AAA: use #7894e3 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4970da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4970da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4970da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4970da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4970da-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md