Color

#4968da

#4968da
hex#4968da
rgbrgb(73, 104, 218)
hslhsl(227, 66%, 57%)
oklchoklch(0.557 0.178 268.6)
Closest name: royalblue (#4169e1)Relative luminance 0.1638

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#daba49

#49b1da · #7249da

#da4968 · #68da49

Split-complementary

Open in tool →

#da7249 · #b1da49

#da49b1 · #daba49 · #49da72

Contrast

#4968da as textRatioAAAA largeAAAFix
Aaon white
4.91:1passpassfail
  • AAA: use #294bc7 as the text (7.18:1)
Aaon black
4.28:1failpassfail
  • AA: use #516fdb as the text (4.65:1)
  • AAA: use #7c92e4 as the text (7.09:1)
  • AA: or shift the background to #f5f5f5 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4968da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4968da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4968da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4968da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4968da-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md