Color

#4966da

#4966da
hex#4966da
rgbrgb(73, 102, 218)
hslhsl(228, 66%, 57%)
oklchoklch(0.553 0.18 269.2)
Closest name: Royal Blue (#4169e1)Relative luminance 0.1598

Colors that go with #4966da

Crimson, Medium Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dabd49

#49aeda · #7449da

#da4966 · #66da49

Split-complementary

Open in tool →

#da7449 · #aeda49

#da49ae · #dabd49 · #49da74

Contrast

#4966da as textRatioAAAA largeAAAFix
Aaon white
5:1passpassfail
  • AAA: use #2a4acb as the text (7.14:1)
Aaon black
4.2:1failpassfail
  • AA: use #516ddb as the text (4.56:1)
  • AAA: use #7c91e4 as the text (7.03:1)
  • AA: or shift the background to #f5f5f5 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4966da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4966da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4966da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4966da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4966da-9c9fc4-df7c4e-231f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md