Color

#4774bd

#4774bd
hex#4774bd
rgbrgb(71, 116, 189)
hslhsl(217, 47%, 51%)
oklchoklch(0.562 0.124 259.6)
Closest name: Campanula (#3473b7)Relative luminance 0.175

Colors that go with #4774bd

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd9047

#47afbd · #5547bd

#bd4774 · #74bd47

Split-complementary

Open in tool →

#bd5547 · #afbd47

#bd47af · #bd9047 · #47bd55

Contrast

#4774bd as textRatioAAAA largeAAAFix
Aaon white
4.67:1passpassfail
  • AAA: use #355992 as the text (7.01:1)
Aaon black
4.5:1passpassfail
  • AAA: use #7899ce as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4774bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4774bd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4774bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4774bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4774bd-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md