Color

#698ec9

#698ec9
hex#698ec9
rgbrgb(105, 142, 201)
hslhsl(217, 47%, 60%)
oklchoklch(0.644 0.098 259.5)
Closest name: Blue Bay (#619ad6)Relative luminance 0.2657

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c9a469

#69bec9 · #7469c9

#c9698e · #8ec969

Split-complementary

Open in tool →

#c97469 · #bec969

#c969be · #c9a469 · #69c974

Contrast

#698ec9 as textRatioAAAA largeAAAFix
Aaon white
3.33:1failpassfail
  • AA: use #4774bd as the text (4.67:1)
  • AAA: use #355992 as the text (7.01:1)
  • AA: or shift the background to #262626 (4.55:1)
Aaon black
6.31:1passpassfail
  • AAA: use #7899ce as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #698ec9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#698ec9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #698ec9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #698ec9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/698ec9-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md