Color

#473cd7

#473cd7
hex#473cd7
rgbrgb(71, 60, 215)
hslhsl(244, 66%, 54%)
oklchoklch(0.478 0.225 276.8)
Closest name: Blurple (#5539cc)Relative luminance 0.0948

Colors that go with #473cd7

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #473cd7

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdd73c

#3c7fd7 · #943cd7

#d7473c · #3cd747

Split-complementary

Open in tool →

#d7943c · #7fd73c

#d73c7f · #cdd73c · #3cd794

Contrast

#473cd7 as textRatioAAAA largeAAAFix
Aaon white
7.25:1passpasspassPasses AAA — no fix needed.
Aaon black
2.9:1failfailfail
  • AA: use #6f67e0 as the text (4.69:1)
  • AAA: use #938de8 as the text (7.22:1)
  • AA: or shift the background to #cccccc (4.52:1)
  • AAA: or shift the background to #fcfcfc (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #473cd7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#473cd7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #473cd7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #473cd7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/473cd7-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md