Color

#423474

#423474
hex#423474
rgbrgb(66, 52, 116)
hslhsl(253, 38%, 33%)
oklchoklch(0.375 0.106 290.4)
Closest name: Galactic Compass (#48357b)Relative luminance 0.0488

Colors that go with #423474

Steel Blue, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #423474

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#667434

#344674 · #623474

#744234 · #347442

Split-complementary

Open in tool →

#746234 · #467434

#743446 · #667434 · #347462

Contrast

#423474 as textRatioAAAA largeAAAFix
Aaon white
10.63:1passpasspassPasses AAA — no fix needed.
Aaon black
1.98:1failfailfail
  • AA: use #7a68bb as the text (4.53:1)
  • AAA: use #9c8ecc as the text (7.15:1)
  • AA: or shift the background to #ababab (4.63:1)
  • AAA: or shift the background to #d4d4d4 (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #423474 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#423474 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #423474
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #423474 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/423474-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md