Color

#403ea8

#403ea8
hex#403ea8
rgbrgb(64, 62, 168)
hslhsl(241, 46%, 45%)
oklchoklch(0.433 0.165 277.8)
Closest name: Blueberry (#464196)Relative luminance 0.0736

Colors that go with #403ea8

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a6a83e

#3e71a8 · #753ea8

#a8403e · #3ea840

Split-complementary

Open in tool →

#a8753e · #71a83e

#a83e71 · #a6a83e · #3ea875

Contrast

#403ea8 as textRatioAAAA largeAAAFix
Aaon white
8.49:1passpasspassPasses AAA — no fix needed.
Aaon black
2.47:1failfailfail
  • AA: use #6c6ac8 as the text (4.53:1)
  • AAA: use #908fd6 as the text (7.09:1)
  • AA: or shift the background to #bdbdbd (4.52:1)
  • AAA: or shift the background to #ebebeb (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #403ea8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#403ea8 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #403ea8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #403ea8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/403ea8-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md