Color

#403bd8

#403bd8
hex#403bd8
rgbrgb(64, 59, 216)
hslhsl(242, 67%, 54%)
oklchoklch(0.473 0.229 274.6)
Closest name: Blurple (#5539cc)Relative luminance 0.0918

Colors that go with #403bd8

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #403bd8

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d3d83b

#3b84d8 · #8f3bd8

#d8403b · #3bd840

Split-complementary

Open in tool →

#d88f3b · #84d83b

#d83b84 · #d3d83b · #3bd88f

Contrast

#403bd8 as textRatioAAAA largeAAAFix
Aaon white
7.41:1passpasspassPasses AAA — no fix needed.
Aaon black
2.84:1failfailfail
  • AA: use #6a66e1 as the text (4.6:1)
  • AAA: use #8f8ce8 as the text (7.08:1)
  • AA: or shift the background to #cccccc (4.61:1)
  • AAA: or shift the background to #fafafa (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #403bd8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#403bd8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #403bd8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #403bd8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/403bd8-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md