Color

#3e4098

#3e4098
hex#3e4098
rgbrgb(62, 64, 152)
hslhsl(239, 42%, 42%)
oklchoklch(0.422 0.141 277.5)
Closest name: Blueberry (#464196)Relative luminance 0.0696

Colors that go with #3e4098

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98973e

#3e6d98 · #6a3e98

#983e40 · #40983e

Split-complementary

Open in tool →

#986a3e · #6d983e

#983e6d · #98973e · #3e986a

Contrast

#3e4098 as textRatioAAAA largeAAAFix
Aaon white
8.78:1passpasspassPasses AAA — no fix needed.
Aaon black
2.39:1failfailfail
  • AA: use #6b6cc2 as the text (4.55:1)
  • AAA: use #8f90d1 as the text (7.08:1)
  • AA: or shift the background to #bababa (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3e4098 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3e4098 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3e4098
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3e4098 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3e4098-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md