Color

#98973e

#98973e
hex#98973e
rgbrgb(152, 151, 62)
hslhsl(59, 42%, 42%)
oklchoklch(0.659 0.112 108.5)
Closest name: Chorus of Frogs (#8c9632)Relative luminance 0.2916

Colors that go with #98973e

Cadet Blue, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98973e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3e4098

#986a3e · #6d983e

#3e9897 · #973e98

Split-complementary

Open in tool →

#3e6d98 · #6a3e98

#3e986a · #3e4098 · #983e6d

Contrast

#98973e as textRatioAAAA largeAAAFix
Aaon white
3.07:1failpassfail
  • AA: use #777631 as the text (4.75:1)
  • AAA: use #5b5a25 as the text (7.16:1)
  • AA: or shift the background to #2b2b2b (4.61:1)
Aaon black
6.83:1passpassfail
  • AAA: use #9c9a40 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98973e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98973e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98973e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98973e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98973e-bbbea2-4e96df-272d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md