Color

#39744c

#39744c
hex#39744c
rgbrgb(57, 116, 76)
hslhsl(139, 34%, 34%)
oklchoklch(0.508 0.089 152.5)
Closest name: Autumn Crocodile (#447744)Relative luminance 0.1388

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#743962

#447439 · #397469

#4c3974 · #744c39

Split-complementary

Open in tool →

#693974 · #743944

#394474 · #743962 · #746939

Contrast

#39744c as textRatioAAAA largeAAAFix
Aaon white
5.56:1passpassfail
  • AAA: use #316341 as the text (7.02:1)
Aaon black
3.78:1failpassfail
  • AA: use #408255 as the text (4.54:1)
  • AAA: use #52a76d as the text (7.11:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39744c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #39744c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39744c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39744c-a2beae-c059d4-1f2d2a-ebf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md