Color
#396f5a
#396f5argb(57, 111, 90)hsl(157, 32%, 33%)oklch(0.498 0.067 166.4)Colors that go with #396f5a
Charcoal, Rust and Medium Violet Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #396f5a: softer than #000 and cool enough to feel like part of the same palette.
Rust #b7410e
split-complementshippedRust is a split-complement of #396f5a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Medium Violet Red #c71585
complementaryshippedMedium Violet Red sits directly opposite #396f5a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #396f5a: 4 real palettes, including Alpine and Open House, as the supporting colour.
Champagne #f7e7ce
shipped5 real palettes, including Darkroom and Forest Floor put Champagne beside #396f5a, as the surface under it.
Copper #b87333
shippedDesigners have shipped Copper with #396f5a: 5 real palettes, including Clay & Linen and Desert Road, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #396f5a in 7 real palettes, including Gemstone and Five Guys's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #396f5a: 9 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Real palettes that use #396f5a
Tints & shades
Harmonies
Contrast
| #396f5a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.84:1 | pass | pass | fail |
|
Aaon black | 3.6:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396f5a as the background.
Brands using this color
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #396f5a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/396f5a-a2beb7-d459c4-1f2c2d-e9f1ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md