Color

#37428b

#37428b
hex#37428b
rgbrgb(55, 66, 139)
hslhsl(232, 43%, 38%)
oklchoklch(0.411 0.121 273.4)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0657

Colors that go with #37428b

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8b7f37

#376c8b · #56378b

#8b3742 · #428b37

Split-complementary

Open in tool →

#8b5637 · #6c8b37

#8b376c · #8b7f37 · #378b56

Contrast

#37428b as textRatioAAAA largeAAAFix
Aaon white
9.07:1passpasspassPasses AAA — no fix needed.
Aaon black
2.31:1failfailfail
  • AA: use #626fc0 as the text (4.55:1)
  • AAA: use #8a94d0 as the text (7.23:1)
  • AA: or shift the background to #b8b8b8 (4.57:1)
  • AAA: or shift the background to #e3e3e3 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #37428b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#37428b reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #37428b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #37428b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/37428b-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md