Color

#363ea1

#363ea1
hex#363ea1
rgbrgb(54, 62, 161)
hslhsl(236, 50%, 42%)
oklchoklch(0.42 0.158 273.9)
Closest name: Bluebell (#333399)Relative luminance 0.068

Colors that go with #363ea1

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #363ea1

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a19a36

#3672a1 · #6436a1

#a1363d · #3da136

Split-complementary

Open in tool →

#a16436 · #72a136

#a13672 · #a19a36 · #36a164

Contrast

#363ea1 as textRatioAAAA largeAAAFix
Aaon white
8.9:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #666dcc as the text (4.62:1)
  • AAA: use #8c91d9 as the text (7.17:1)
  • AA: or shift the background to #bababa (4.58:1)
  • AAA: or shift the background to #e6e6e6 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #363ea1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#363ea1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #363ea1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #363ea1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/363ea1-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md