Color

#353f79

#353f79
hex#353f79
rgbrgb(53, 63, 121)
hslhsl(231, 39%, 34%)
oklchoklch(0.39 0.098 273.6)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0569

Colors that go with #353f79

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#796e35

#356179 · #4d3579

#79353f · #3f7935

Split-complementary

Open in tool →

#794d35 · #617935

#793561 · #796e35 · #35794d

Contrast

#353f79 as textRatioAAAA largeAAAFix
Aaon white
9.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.14:1failfailfail
  • AA: use #6370bb as the text (4.57:1)
  • AAA: use #8a94cc as the text (7.19:1)
  • AA: or shift the background to #b0b0b0 (4.53:1)
  • AAA: or shift the background to #dbdbdb (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #353f79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#353f79 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #353f79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #353f79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/353f79-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md