Color

#313f7d

#313f7d
hex#313f7d
rgbrgb(49, 63, 125)
hslhsl(229, 44%, 34%)
oklchoklch(0.39 0.106 271.2)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0569

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7d6f31

#31657d · #49317d

#7d313f · #3f7d31

Split-complementary

Open in tool →

#7d4931 · #657d31

#7d3165 · #7d6f31 · #317d49

Contrast

#313f7d as textRatioAAAA largeAAAFix
Aaon white
9.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.14:1failfailfail
  • AA: use #5d70c0 as the text (4.54:1)
  • AAA: use #8693d0 as the text (7.1:1)
  • AA: or shift the background to #b0b0b0 (4.53:1)
  • AAA: or shift the background to #dbdbdb (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #313f7d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#313f7d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #313f7d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #313f7d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/313f7d-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md