Color

#313472

#313472
hex#313472
rgbrgb(49, 52, 114)
hslhsl(237, 40%, 32%)
oklchoklch(0.358 0.105 277.6)
Closest name: Her Highness (#432e6f)Relative luminance 0.0432

Colors that go with #313472

Steel Blue, Blue and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#726f31

#315572 · #4e3172

#723134 · #347231

Split-complementary

Open in tool →

#724e31 · #557231

#723155 · #726f31 · #31724e

Contrast

#313472 as textRatioAAAA largeAAAFix
Aaon white
11.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.86:1failfailfail
  • AA: use #696dbf as the text (4.54:1)
  • AAA: use #8d90ce as the text (7.01:1)
  • AA: or shift the background to #a6a6a6 (4.63:1)
  • AAA: or shift the background to #cccccc (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #313472 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#313472 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #313472
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #313472 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/313472-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md