Color

#306cab

#306cab
hex#306cab
rgbrgb(48, 108, 171)
hslhsl(211, 56%, 43%)
oklchoklch(0.523 0.118 252)
Closest name: Campanula (#3473b7)Relative luminance 0.1429

Colors that go with #306cab

Charcoal, Crimson and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab7030

#30a9ab · #3230ab

#ab306c · #6cab30

Split-complementary

Open in tool →

#ab3230 · #a9ab30

#ab30a9 · #ab7030 · #30ab32

Contrast

#306cab as textRatioAAAA largeAAAFix
Aaon white
5.44:1passpassfail
  • AAA: use #285a8f as the text (7.12:1)
Aaon black
3.86:1failpassfail
  • AA: use #3678bf as the text (4.6:1)
  • AAA: use #649ad3 as the text (7.1:1)
  • AA: or shift the background to #ebebeb (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #306cab as the background.

Brands using this color

Fonts for this mood

#306cab reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #306cab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #306cab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/306cab-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md