Color

#305a8d

#305a8d
hex#305a8d
rgbrgb(48, 90, 141)
hslhsl(213, 49%, 37%)
oklchoklch(0.462 0.096 254.4)
Closest name: Blue Chip (#1d5699)Relative luminance 0.0986

Colors that go with #305a8d

Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8d6330

#30888d · #35308d

#8d305a · #5a8d30

Split-complementary

Open in tool →

#8d3530 · #888d30

#8d3088 · #8d6330 · #308d35

Contrast

#305a8d as textRatioAAAA largeAAAFix
Aaon white
7.06:1passpasspassPasses AAA — no fix needed.
Aaon black
2.97:1failfailfail
  • AA: use #4077ba as the text (4.57:1)
  • AAA: use #6f99ce as the text (7.12:1)
  • AA: or shift the background to #cfcfcf (4.53:1)
  • AAA: or shift the background to #ffffff (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #305a8d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#305a8d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #305a8d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #305a8d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/305a8d-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md