Color

#303aa1

#303aa1
hex#303aa1
rgbrgb(48, 58, 161)
hslhsl(235, 54%, 41%)
oklchoklch(0.409 0.165 272.5)
Closest name: Bluebell (#333399)Relative luminance 0.0623

Colors that go with #303aa1

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #303aa1

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a19830

#3072a1 · #5f30a1

#a1303a · #3aa130

Split-complementary

Open in tool →

#a15f30 · #72a130

#a13072 · #a19830 · #30a15f

Contrast

#303aa1 as textRatioAAAA largeAAAFix
Aaon white
9.35:1passpasspassPasses AAA — no fix needed.
Aaon black
2.25:1failfailfail
  • AA: use #626bd0 as the text (4.53:1)
  • AAA: use #8990dc as the text (7.09:1)
  • AA: or shift the background to #b5b5b5 (4.56:1)
  • AAA: or shift the background to #e0e0e0 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #303aa1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#303aa1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #303aa1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #303aa1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/303aa1-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md