Golden Hour
Open in tool →Apricot into coral into plum — a sunset flattened to three tokens, with the plum doubling as the twilight text colour.
Color
#2d202d
#2d202d
hex
#2d202drgb
rgb(45, 32, 45)hsl
hsl(300, 17%, 15%)oklch
oklch(0.265 0.03 326.4)Closest name: Black Velvet (#222233)Relative luminance 0.0178
Colors that go with #2d202d
Charcoal, Dark Olive Green and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #2d202d: softer than #000 and cool enough to feel like part of the same palette.
Dark Olive Green #556b2f
split-complementshippedDark Olive Green is a split-complement of #2d202d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Sea Green #2e8b57
complementaryshippedSea Green sits directly opposite #2d202d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Slate Blue #6a5acd
analogousshippedSlate Blue is #2d202d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Teal #008080
split-complementshippedTeal is a split-complement of #2d202d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shippedBlue is paired with #2d202d in 7 real palettes, including Readymag's brand system and Headspace's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Blue Violet #8a2be2
shippedBlue Violet is paired with #2d202d in 6 real palettes, including ClickUp's brand system and Klarna US's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #2d202d
Tints & shades
Harmonies
Contrast
| #2d202d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 15.49:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.36:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2d202d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#2d202d reads as warm, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #2d202d
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #2d202d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/2d202d-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md