Color
#2661ba
#2661bargb(38, 97, 186)hsl(216, 66%, 44%)oklch(0.504 0.153 258.8)Colors that go with #2661ba
Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #2661ba: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
triadicshippedCrimson completes a triad with #2661ba — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with #2661ba in 7 real palettes, including Warner Bros.'s brand system and Wikipedia's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #2661ba in 14 real palettes, including Pixar's brand system and CVS's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Cornflower Blue #6495ed
shippedCornflower Blue is paired with #2661ba in 6 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Deep Sky Blue #00bfff
shippedDeep Sky Blue is paired with #2661ba in 5 real palettes, including Deep Water and Astro's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Dodger Blue #1e90ff
shippedDodger Blue is paired with #2661ba in 5 real palettes, including Apple's brand system and HashiCorp's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Firebrick #b22222
shippedFirebrick is paired with #2661ba in 5 real palettes, including Campbell's's brand system and Nissan's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #2661ba
Tints & shades
Harmonies
Contrast
| #2661ba as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6:1 | pass | pass | fail |
|
Aaon black | 3.5:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2661ba as the background.
Brands using this color
- Dellsecondary · #0063b8 · Δ1.586
- Campbell'saccent · #3860be · Δ1.661
- Coca-Colaaccent · #3860be · Δ1.661
- Guinnessaccent · #3860be · Δ1.661
- Heinzaccent · #3860be · Δ1.661
- Hingeaccent · #3860be · Δ1.661
- Jack Daniel'sprimary · #3860be · Δ1.661
- Maybellineaccent · #3860be · Δ1.661
- Netflixaccent · #3860be · Δ1.661
- Nikonsecondary · #3860be · Δ1.661
- Paramount+primary · #3860be · Δ1.661
- Pixarsecondary · #3860be · Δ1.661
- Starlinksecondary · #3860be · Δ1.661
- Ulta Beautysecondary · #3860be · Δ1.661
- Victoria's Secretaccent · #3860be · Δ1.661
- Warner Bros.secondary · #3860be · Δ1.661
- Target : Expect More. Pay Less.accent · #005fb8 · Δ1.834
- Bingaccent · #3366bb · Δ1.861
- Hasbrosecondary · #005eb8 · Δ1.989
Fonts for this mood
#2661ba reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #2661ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/2661ba-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md