Color

#264a73

#264a73
hex#264a73
rgbrgb(38, 74, 115)
hslhsl(212, 50%, 30%)
oklchoklch(0.403 0.081 253.1)
Closest name: Blue Funk (#2d4470)Relative luminance 0.0655

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#734f26

#267073 · #292673

#73264a · #4a7326

Split-complementary

Open in tool →

#732926 · #707326

#732670 · #734f26 · #267329

Contrast

#264a73 as textRatioAAAA largeAAAFix
Aaon white
9.09:1passpasspassPasses AAA — no fix needed.
Aaon black
2.31:1failfailfail
  • AA: use #3e79bb as the text (4.66:1)
  • AAA: use #6e9bcf as the text (7.25:1)
  • AA: or shift the background to #b8b8b8 (4.58:1)
  • AAA: or shift the background to #e3e3e3 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #264a73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#264a73 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #264a73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #264a73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/264a73-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md