Color

#263d9c

#263d9c
hex#263d9c
rgbrgb(38, 61, 156)
hslhsl(228, 61%, 38%)
oklchoklch(0.405 0.157 268.1)
Closest name: Bluebell (#333399)Relative luminance 0.0615

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9c8426

#26799c · #49269c

#9c263d · #3d9c26

Split-complementary

Open in tool →

#9c4926 · #799c26

#9c2679 · #9c8426 · #269c49

Contrast

#263d9c as textRatioAAAA largeAAAFix
Aaon white
9.42:1passpasspassPasses AAA — no fix needed.
Aaon black
2.23:1failfailfail
  • AA: use #536dd5 as the text (4.52:1)
  • AAA: use #8093e0 as the text (7.17:1)
  • AA: or shift the background to #b5b5b5 (4.59:1)
  • AAA: or shift the background to #e0e0e0 (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #263d9c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#263d9c reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #263d9c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #263d9c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/263d9c-9c9fc4-df7c4e-231f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md