Color

#0966fb

#0966fb
hex#0966fb
rgbrgb(9, 102, 251)
hslhsl(217, 97%, 51%)
oklchoklch(0.561 0.235 261)
Closest name: Blue Ribbon (#0066ff)Relative luminance 0.1653

Colors that go with #0966fb

Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fb9e09

#09dffb · #2509fb

#fb0966 · #66fb09

Split-complementary

Open in tool →

#fb2509 · #dffb09

#fb09df · #fb9e09 · #09fb25

Contrast

#0966fb as textRatioAAAA largeAAAFix
Aaon white
4.88:1passpassfail
  • AAA: use #034fc9 as the text (7.08:1)
Aaon black
4.31:1failpassfail
  • AA: use #136cfb as the text (4.57:1)
  • AAA: use #5495fc as the text (7.08:1)
  • AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0966fb as the background.

Brands using this color

Fonts for this mood

#0966fb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0966fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0966fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0966fb-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md