Color

#0240bb

#0240bb
hex#0240bb
rgbrgb(2, 64, 187)
hslhsl(220, 98%, 37%)
oklchoklch(0.43 0.201 262.3)
Closest name: Denim (#2243b6)Relative luminance 0.0727

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb7d02

#029cbb · #2102bb

#bb0240 · #40bb02

Split-complementary

Open in tool →

#bb2102 · #9cbb02

#bb029c · #bb7d02 · #02bb21

Contrast

#0240bb as textRatioAAAA largeAAAFix
Aaon white
8.56:1passpasspassPasses AAA — no fix needed.
Aaon black
2.45:1failfailfail
  • AA: use #216afd as the text (4.54:1)
  • AAA: use #5d93fd as the text (7.06:1)
  • AA: or shift the background to #bdbdbd (4.56:1)
  • AAA: or shift the background to #ebebeb (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0240bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0240bb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0240bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0240bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0240bb-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md