Color

#013f7a

#013f7a
hex#013f7a
rgbrgb(1, 63, 122)
hslhsl(209, 98%, 24%)
oklchoklch(0.369 0.115 253.6)
Closest name: Aegean Blue (#1b416f)Relative luminance 0.0497

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#793b01

#017977 · #010379

#79013f · #3f7901

Split-complementary

Open in tool →

#790103 · #797701

#770179 · #793b01 · #037901

Contrast

#013f7a as textRatioAAAA largeAAAFix
Aaon white
10.54:1passpasspassPasses AAA — no fix needed.
Aaon black
1.99:1failfailfail
  • AA: use #0274de as the text (4.56:1)
  • AAA: use #309afd as the text (7.17:1)
  • AA: or shift the background to #ababab (4.59:1)
  • AAA: or shift the background to #d4d4d4 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #013f7a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#013f7a reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #013f7a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #013f7a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/013f7a-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md