Brand color
Zed Accent
#d3604frgb(211, 96, 79)hsl(8, 60%, 57%)oklch(0.628 0.149 30.3)Zed Accent on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 1 public brand that uses it and the palettes it appears in.
Colors that go with Zed Accent
Cadet Blue, Charcoal and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite Zed Accent on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for Zed Accent: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Sea Green #2e8b57
triadicshippedSea Green completes a triad with Zed Accent — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of Zed Accent: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with Zed Accent in 8 real palettes, including Google's brand system and Ember, as the accent.
Blue #0000ff
shipped9 real palettes, including Monzo's brand system and Glossier's brand system put Blue beside Zed Accent, as the accent.
Champagne #f7e7ce
shipped5 real palettes, including LG's brand system and Coffee Bar put Champagne beside Zed Accent, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with Zed Accent: 5 real palettes, including NASA's brand system and Tide's brand system, as the lead colour.
Real palettes that use Zed Accent
Tints & shades
Harmonies
Contrast
| Zed Accent as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.78:1 | fail | pass | fail | |
Aaon black | 5.56:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Zed Accent as the background.
Brands using this color
Fonts for this mood
Zed Accent reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #d3604f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/d3604f-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md