Color

#ff261f

#ff261f
hex#ff261f
rgbrgb(255, 38, 31)
hslhsl(2, 100%, 56%)
oklchoklch(0.64 0.246 28.8)
Closest name: red (#ff0000)Relative luminance 0.2275

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1ff8ff

#ff1f87 · #ff961f

#1fff26 · #261fff

Split-complementary

Open in tool →

#1fff96 · #1f87ff

#87ff1f · #1ff8ff · #961fff

Contrast

#ff261f as textRatioAAAA largeAAAFix
Aaon white
3.78:1failpassfail
  • AA: use #eb0800 as the text (4.6:1)
  • AAA: use #b30600 as the text (7.14:1)
  • AA: or shift the background to #1c1c1c (4.5:1)
Aaon black
5.55:1passpassfail
  • AAA: use #ff615c as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff261f as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ff261f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff261f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff261f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff261f-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md