Color

#ff0048

#ff0048
hex#ff0048
rgbrgb(255, 0, 72)
hslhsl(343, 100%, 50%)
oklchoklch(0.633 0.254 18.9)
Closest name: Blazing Dragonfruit (#ff0054)Relative luminance 0.2173

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00ffb7

#ff00c8 · #ff3700

#48ff00 · #0048ff

Split-complementary

Open in tool →

#00ff37 · #00c8ff

#c8ff00 · #00ffb7 · #3700ff

Contrast

#ff0048 as textRatioAAAA largeAAAFix
Aaon white
3.93:1failpassfail
  • AA: use #eb0042 as the text (4.55:1)
  • AAA: use #b30033 as the text (7.08:1)
  • AA: or shift the background to #171717 (4.56:1)
Aaon black
5.35:1passpassfail
  • AAA: use #ff5c8a as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff0048 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ff0048 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff0048
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff0048 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff0048-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md