Color

#fd5930

#fd5930
hex#fd5930
rgbrgb(253, 89, 48)
hslhsl(12, 98%, 59%)
oklchoklch(0.679 0.207 34.9)
Closest name: tomato (#ff6347)Relative luminance 0.2824

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30d4fd

#fd306d · #fdbf30

#30fd59 · #5930fd

Split-complementary

Open in tool →

#30fdbf · #306dfd

#6dfd30 · #30d4fd · #bf30fd

Contrast

#fd5930 as textRatioAAAA largeAAAFix
Aaon white
3.16:1failpassfail
  • AA: use #de2e02 as the text (4.67:1)
  • AAA: use #a72302 as the text (7.28:1)
  • AA: or shift the background to #292929 (4.61:1)
Aaon black
6.65:1passpassfail
  • AAA: use #fd653f as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd5930 as the background.

Brands using this color

Fonts for this mood

#fd5930 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd5930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd5930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd5930-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md