Color

#fd2b39

#fd2b39
hex#fd2b39
rgbrgb(253, 43, 57)
hslhsl(356, 98%, 58%)
oklchoklch(0.641 0.239 24.7)
Closest name: red (#ff0000)Relative luminance 0.2291

Colors that go with #fd2b39

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2bfdef

#fd2ba2 · #fd862b

#39fd2b · #2b39fd

Split-complementary

Open in tool →

#2bfd86 · #2ba2fd

#a2fd2b · #2bfdef · #862bfd

Contrast

#fd2b39 as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #ed0212 as the text (4.55:1)
  • AAA: use #b1020d as the text (7.28:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.58:1passpassfail
  • AAA: use #fd626d as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd2b39 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd2b39 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd2b39
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd2b39 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd2b39-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md