Color

#f50035

#f50035
hex#f50035
rgbrgb(245, 0, 53)
hslhsl(347, 100%, 48%)
oklchoklch(0.612 0.247 22.7)
Closest name: Barberry (#ee1133)Relative luminance 0.1967

Colors that go with #f50035

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00f5c0

#f500af · #f54500

#35f500 · #0035f5

Split-complementary

Open in tool →

#00f545 · #00aff5

#aff500 · #00f5c0 · #4500f5

Contrast

#f50035 as textRatioAAAA largeAAAFix
Aaon white
4.26:1failpassfail
  • AA: use #eb0033 as the text (4.58:1)
  • AAA: use #b30027 as the text (7.13:1)
  • AA: or shift the background to #0f0f0f (4.5:1)
Aaon black
4.93:1passpassfail
  • AAA: use #ff5c7f as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f50035 as the background.

Brands using this color

Fonts for this mood

#f50035 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f50035
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f50035 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f50035-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md