Color

#f31b60

#f31b60
hex#f31b60
rgbrgb(243, 27, 96)
hslhsl(341, 90%, 53%)
oklchoklch(0.622 0.239 11.8)
Closest name: Borderline Pink (#ee1166)Relative luminance 0.2068

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1bf3af

#f31bcb · #f3431b

#60f31b · #1b60f3

Split-complementary

Open in tool →

#1bf343 · #1bcbf3

#cbf31b · #1bf3af · #431bf3

Contrast

#f31b60 as textRatioAAAA largeAAAFix
Aaon white
4.09:1failpassfail
  • AA: use #e90c52 as the text (4.53:1)
  • AAA: use #ae093e as the text (7.22:1)
  • AA: or shift the background to #141414 (4.51:1)
Aaon black
5.14:1passpassfail
  • AAA: use #f76492 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f31b60 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f31b60 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f31b60
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f31b60 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f31b60-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md