Color

#ef6948

#ef6948
hex#ef6948
rgbrgb(239, 105, 72)
hslhsl(12, 84%, 61%)
oklchoklch(0.68 0.173 35.1)
Closest name: Basketball (#ee6730)Relative luminance 0.2892

Colors that go with #ef6948

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ef6948

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48ceef

#ef487a · #efbd48

#48ef69 · #6948ef

Split-complementary

Open in tool →

#48efbd · #487aef

#7aef48 · #48ceef · #bd48ef

Contrast

#ef6948 as textRatioAAAA largeAAAFix
Aaon white
3.1:1failpassfail
  • AA: use #d83a13 as the text (4.63:1)
  • AAA: use #a42c0e as the text (7.13:1)
  • AA: or shift the background to #2b2b2b (4.57:1)
Aaon black
6.78:1passpassfail
  • AAA: use #f07151 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef6948 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#ef6948 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef6948
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef6948 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef6948-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md