Color

#ed500c

#ed500c
hex#ed500c
rgbrgb(237, 80, 12)
hslhsl(18, 90%, 49%)
oklchoklch(0.642 0.204 38.5)
Closest name: Baptism by Fire (#e6490b)Relative luminance 0.2377

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0caaed

#ed0c39 · #edc00c

#0ced50 · #500ced

Split-complementary

Open in tool →

#0cedc0 · #0c39ed

#39ed0c · #0caaed · #c00ced

Contrast

#ed500c as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #d0460b as the text (4.6:1)
  • AAA: use #9b3408 as the text (7.27:1)
  • AA: or shift the background to #1f1f1f (4.52:1)
Aaon black
5.75:1passpassfail
  • AAA: use #f46d34 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed500c as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ed500c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed500c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed500c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed500c-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md