Color

#e83040

#e83040
hex#e83040
rgbrgb(232, 48, 64)
hslhsl(355, 80%, 55%)
oklchoklch(0.608 0.217 22.7)
Closest name: Barberry (#ee1133)Relative luminance 0.1964

Colors that go with #e83040

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #e83040

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30e8d9

#e8309c · #e87d30

#40e830 · #3040e8

Split-complementary

Open in tool →

#30e87d · #309ce8

#9ce830 · #30e8d9 · #7d30e8

Contrast

#e83040 as textRatioAAAA largeAAAFix
Aaon white
4.26:1failpassfail
  • AA: use #e61e2f as the text (4.57:1)
  • AAA: use #ae1320 as the text (7.21:1)
  • AA: or shift the background to #0d0d0d (4.56:1)
Aaon black
4.93:1passpassfail
  • AAA: use #ef6c77 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e83040 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#e83040 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e83040
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e83040 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e83040-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md