Color

#e5345a

#e5345a
hex#e5345a
rgbrgb(229, 52, 90)
hslhsl(347, 77%, 55%)
oklchoklch(0.61 0.211 14.6)
Closest name: Bat’s Blood Soup (#ee3366)Relative luminance 0.1985

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34e5be

#e534b3 · #e56634

#5ae534 · #345ae5

Split-complementary

Open in tool →

#34e566 · #34b3e5

#b3e534 · #34e5be · #6634e5

Contrast

#e5345a as textRatioAAAA largeAAAFix
Aaon white
4.22:1failpassfail
  • AA: use #e3264f as the text (4.51:1)
  • AAA: use #ac1637 as the text (7.18:1)
  • AA: or shift the background to #0f0f0f (4.54:1)
Aaon black
4.97:1passpassfail
  • AAA: use #ec6f8a as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e5345a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e5345a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e5345a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e5345a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e5345a-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md