Color
#e12d6f
#e12d6frgb(225, 45, 111)hsl(338, 75%, 53%)oklch(0.603 0.216 5.3)Colors that go with #e12d6f
Charcoal, Steel Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #e12d6f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #e12d6f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with #e12d6f in 4 real palettes, including Google's brand system and McDonald's's brand system, as the accent.
Blue #0000ff
shipped6 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #e12d6f, as the supporting colour.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #e12d6f: 4 real palettes, including Walgreens's brand system and NASA's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #e12d6f: 16 real palettes, including Ulta Beauty's brand system and Costco's brand system, as the supporting colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #e12d6f: 5 real palettes, including Wendy's's brand system and Huawei's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #e12d6f in 7 real palettes, including Tabloid and Tequila Sunrise, as the accent.
Real palettes that use #e12d6f
Tints & shades
Harmonies
Contrast
| #e12d6f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.37:1 | fail | pass | fail | |
Aaon black | 4.81:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e12d6f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#e12d6f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #e12d6f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/e12d6f-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md