Color

#da348f

#da348f
hex#da348f
rgbrgb(218, 52, 143)
hslhsl(327, 69%, 53%)
oklchoklch(0.607 0.215 352.2)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1934

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34da7f

#d234da · #da343d

#8fda34 · #348fda

Split-complementary

Open in tool →

#3dda34 · #34dad2

#dad234 · #34da7f · #343dda

Contrast

#da348f as textRatioAAAA largeAAAFix
Aaon white
4.31:1failpassfail
  • AA: use #d82c8b as the text (4.51:1)
  • AAA: use #a41e68 as the text (7.08:1)
  • AA: or shift the background to #0d0d0d (4.51:1)
Aaon black
4.87:1passpassfail
  • AAA: use #e46cae as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da348f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da348f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da348f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da348f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da348f-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md