Color

#d73f37

#d73f37
hex#d73f37
rgbrgb(215, 63, 55)
hslhsl(3, 67%, 53%)
oklchoklch(0.59 0.19 27.6)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1828

Colors that go with #d73f37

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#37cfd7

#d7377f · #d78f37

#37d73f · #3f37d7

Split-complementary

Open in tool →

#37d78f · #377fd7

#7fd737 · #37cfd7 · #8f37d7

Contrast

#d73f37 as textRatioAAAA largeAAAFix
Aaon white
4.51:1passpassfail
  • AAA: use #a62721 as the text (7.16:1)
Aaon black
4.66:1passpassfail
  • AAA: use #e37872 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d73f37 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d73f37 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d73f37
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d73f37 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d73f37-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md