Color
#d7232c
#d7232crgb(215, 35, 44)hsl(357, 72%, 49%)oklch(0.567 0.212 25.5)Colors that go with #d7232c
Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #d7232c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #d7232c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #d7232c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #d7232c in 5 real palettes, including Wired's brand system and Maple, as the accent.
Blue #0000ff
shipped9 real palettes, including Tim Hortons's brand system and Doordash's brand system put Blue beside #d7232c, as the accent.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #d7232c in 5 real palettes, including Farmers Market and Magazine Ochre, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #d7232c: 13 real palettes, including Target : Expect More. Pay Less.'s brand system and State Farm's brand system, as the accent.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #d7232c: 5 real palettes, including Databricks's brand system and Replit's brand system, as the accent.
Real palettes that use #d7232c
Tints & shades
Harmonies
Contrast
| #d7232c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.04:1 | pass | pass | fail |
|
Aaon black | 4.17:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d7232c as the background.
Brands using this color
- Target : Expect More. Pay Less.primary · #dc142c · Δ1.222
- Codecademyaccent · #dc2626 · Δ1.284
- Burberrysecondary · #d5151f · Δ1.385
- MAC Cosmeticssecondary · #da1717 · Δ1.474
- Lay'saccent · #df2027 · Δ1.592
- GitHubdanger · #cf222e · Δ1.683
- Budweiserprimary · #dc041c · Δ1.709
- Coinbasedanger · #cf202f · Δ1.787
- State Farmprimary · #d62311 · Δ1.831
- Foot Lockersecondary · #d12e20 · Δ1.933
Fonts for this mood
#d7232c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #d7232c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/d7232c-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md