Color

#d54487

#d54487
hex#d54487
rgbrgb(213, 68, 135)
hslhsl(332, 63%, 55%)
oklchoklch(0.61 0.19 355.9)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.2003

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44d591

#d544d0 · #d54944

#87d544 · #4487d5

Split-complementary

Open in tool →

#44d549 · #44d0d5

#d0d544 · #44d591 · #4944d5

Contrast

#d54487 as textRatioAAAA largeAAAFix
Aaon white
4.2:1failpassfail
  • AA: use #d2377f as the text (4.57:1)
  • AAA: use #a2255f as the text (7.08:1)
  • AA: or shift the background to #0f0f0f (4.57:1)
Aaon black
5.01:1passpassfail
  • AAA: use #df72a5 as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d54487 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d54487 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d54487
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d54487 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d54487-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md